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How to independently develop an automatic online sales funnel for a business in 7 steps
Maria Grineva talks about what an online sales funnel is, how to independently create an automatic funnel in your company using 7 consecutive steps
According to the research agency DATA Insight, the volume of the Internet commerce market in Russia is growing by 16% annually, and by 2023 it will more than double. The growth is due to an increase in the number of orders from new Internet users who are ready to make purchases online, while the cost of the average check is falling. It turns out that the cost of each client is becoming more expensive: advertising costs, the number of competitors, and the quality of service requirements are growing. Continue reading
How to create a successful franchise: 4 golden rules
Instead of increasing the number of franchises, unfortunately, their quality decreases and confidence among franchisees decreases. The rules for creating a successful franchise are shared by Oleg Yudin, director of franchising at Domino’s Pizza.
Franchising is rapidly gaining popularity. One of the decisive factors in this matter is the crisis, condemning Russian business to instability and uncertainty in the future. The purchase of a franchise eliminates this issue by providing an already developed business model with prescribed solutions to possible risks.
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How to sell a franchise on the Internet: 3 best ways
There are many ways to sell a franchise over the Internet, but not all of them are worth your attention. In this article we will talk about the most effective of them.
Most often, the first franchisees are acquaintances or acquaintances of acquaintances, to establish contact with which is not difficult. Typical story: the company opens one or two franchising points, after which it has confidence in the model’s performance plus the desire to scale the business further. The main question at this stage is how to achieve a stream of targeted leads.
Professional kit for creating business ideas Continue reading
