Why they don’t write about you in the media: a detailed guide for PRonline press services

Dmitry Trepolsky gives PR managers and representatives of press services detailed instructions on how to compose press releases for the media, explains how to interest journalists and not be mistaken in writing the text
Have you ever wondered why articles, press releases, and interviews of competitors constantly appear in top media, and even the most neutral local media did not publish your information – and this is not about money at all?

Let’s see why even the most “ingenious” and unique materials that you prepared all week did not interest anyone and what journalists really want to see. Continue reading →