Free advertising on the Internet, where to advertise for free
Advertising in our time is not only the engine of commerce, as Louis Metzel, who once opened the country's first advertising agency, once said to an almost unknown Russian businessman…

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How to decide whether to buy stocks or mutual funds
Stocks are securities in which you can invest a lot of money for the long term. But the question arises: buy individual shares or buy securities through mutual funds? The…

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Top 5 Women's Mistakes in Personal Finance Management
Buying an apartment, because a friend bought the same, cosmetics instead of paying off a loan and other indisputable decisions Both men and women can make annoying mistakes in managing…

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male was a pioneer

Tough measures or how to make adjustments to the company

The reasons why there is a need to change the strategy of a company of one orientation or another are different, but most often it is a decrease in productivity indicators and lower results than expected. Japanese experience claims that “the fish rots from the head,” which means a change of leadership can fundamentally change the current situation.

In response to this statement, it can be argued that the company is the people working in it, which means that the changes should affect not only the top management, but also the rest of the links in this chain, tightly attached to the bottom anchor. Continue reading

Female business: gender role

Now that women have successfully occupied all spheres of activity and their independence and purchasing power has increased significantly, compared with even the last century, to lose the beautiful half of humanity from sight means to lose a considerable part of profit.

At the same time, it is foolish to deny that women more often than men make important decisions, ranging from the choice of food, clothing, furniture, repair materials to real estate and machinery. Does this world still belong to men? No matter how! And the trend of recent years indicates that women from the rank of buyers have boldly and successfully migrated to the other side, literally before our eyes rediscovering those industries that initially had a clear division into “masculine” and were inaccessible to fragile creatures. Continue reading

A selection of business ideas with minimal investment
Each of us at least once in his life, but thought about how good it would be to be the owner of our own business and work according to our…

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Worker vs employer: who owns intellectual property?
The leading consultant of the consulting company UKEY Daria Zernina explains the difference between confidential information and information as a result of intellectual activity. The category of valuable information relates…

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Smart money. Six major financial technologies this year
In 2017, the total investment in fintech - “smart” online services that help ordinary users and professional market participants manage finances - amounted to $ 27.4 billion, according to Accenture…

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The main mistakes of businessmen
Starting a business, many people set themselves the goal of getting rich. Many follow the well-known examples of people who have made a fortune in one sphere or another, imitate…

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