How to patent a trademark
With the change in economic policy in 1992, the concept of "private property" has firmly entered into Russian life. Each of us clearly knows what belongs to him by right…

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How to make an advertising booklet
The use of brochures will be appropriate in a wide variety of situations. They are mainly used as a short guide when reviewing educational institutions or enterprises, as well as…

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Top 5 Women's Mistakes in Personal Finance Management
Buying an apartment, because a friend bought the same, cosmetics instead of paying off a loan and other indisputable decisions Both men and women can make annoying mistakes in managing…

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male was a pioneer

Tough measures or how to make adjustments to the company

The reasons why there is a need to change the strategy of a company of one orientation or another are different, but most often it is a decrease in productivity indicators and lower results than expected. Japanese experience claims that “the fish rots from the head,” which means a change of leadership can fundamentally change the current situation.

In response to this statement, it can be argued that the company is the people working in it, which means that the changes should affect not only the top management, but also the rest of the links in this chain, tightly attached to the bottom anchor. Continue reading

Female business: gender role

Now that women have successfully occupied all spheres of activity and their independence and purchasing power has increased significantly, compared with even the last century, to lose the beautiful half of humanity from sight means to lose a considerable part of profit.

At the same time, it is foolish to deny that women more often than men make important decisions, ranging from the choice of food, clothing, furniture, repair materials to real estate and machinery. Does this world still belong to men? No matter how! And the trend of recent years indicates that women from the rank of buyers have boldly and successfully migrated to the other side, literally before our eyes rediscovering those industries that initially had a clear division into “masculine” and were inaccessible to fragile creatures. Continue reading

Family business: you can not increase to lose
Dmitry Motorin talks about the problem of effective business inheritance and gives advice to owners and founders of companies how to transfer their business to the heirs without problems In…

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How to calculate gross margin
Gross profit is a fairly simple indicator showing the difference between the proceeds from the sale of goods and their cost. Gross profit ratio is the ratio of gross profit…

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How to find an idea for a business on the Internet
How to find an idea for a business on the Internet Any good business, whether online or regular, should start with a good idea. The first rule of choosing an…

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How two brothers and sister set up a $ 1 billion business selling cheap toys
The Mowbray family’s path to success in toy production was thorny - it had cheap rented housing in Hong Kong, courts with competitors, and goods that no one wanted to…

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