Worker vs employer: who owns intellectual property?
The leading consultant of the consulting company UKEY Daria Zernina explains the difference between confidential information and information as a result of intellectual activity. The category of valuable information relates…

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How to make an advertising booklet
The use of brochures will be appropriate in a wide variety of situations. They are mainly used as a short guide when reviewing educational institutions or enterprises, as well as…

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The Millennium Generation: Who Changes the World of Financial Services
How and in what are young people who grew up in the digital age ready to invest Without irony, a woman who seeks to change the world of financial services…

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male was a pioneer

Tough measures or how to make adjustments to the company

The reasons why there is a need to change the strategy of a company of one orientation or another are different, but most often it is a decrease in productivity indicators and lower results than expected. Japanese experience claims that “the fish rots from the head,” which means a change of leadership can fundamentally change the current situation.

In response to this statement, it can be argued that the company is the people working in it, which means that the changes should affect not only the top management, but also the rest of the links in this chain, tightly attached to the bottom anchor. Continue reading

Female business: gender role

Now that women have successfully occupied all spheres of activity and their independence and purchasing power has increased significantly, compared with even the last century, to lose the beautiful half of humanity from sight means to lose a considerable part of profit.

At the same time, it is foolish to deny that women more often than men make important decisions, ranging from the choice of food, clothing, furniture, repair materials to real estate and machinery. Does this world still belong to men? No matter how! And the trend of recent years indicates that women from the rank of buyers have boldly and successfully migrated to the other side, literally before our eyes rediscovering those industries that initially had a clear division into “masculine” and were inaccessible to fragile creatures. Continue reading

Female business: gender role
Now that women have successfully occupied all spheres of activity and their independence and purchasing power has increased significantly, compared with even the last century, to lose the beautiful half…

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How to create your own business
Those years have passed when a huge demand for almost everything existed in the country. You could, without your own money, start and grow your business. Now it has become…

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