Why they don’t write about you in the media: a detailed guide for PRonline press services
Dmitry Trepolsky gives PR managers and representatives of press services detailed instructions on how to compose press releases for the media, explains how to interest journalists and not be mistaken…

Continue reading →

Female business: gender role
Now that women have successfully occupied all spheres of activity and their independence and purchasing power has increased significantly, compared with even the last century, to lose the beautiful half…

Continue reading →

A selection of business ideas with minimal investment
Each of us at least once in his life, but thought about how good it would be to be the owner of our own business and work according to our…

Continue reading →

line of your products

Tough measures or how to make adjustments to the company

The reasons why there is a need to change the strategy of a company of one orientation or another are different, but most often it is a decrease in productivity indicators and lower results than expected. Japanese experience claims that “the fish rots from the head,” which means a change of leadership can fundamentally change the current situation.

In response to this statement, it can be argued that the company is the people working in it, which means that the changes should affect not only the top management, but also the rest of the links in this chain, tightly attached to the bottom anchor. Continue reading

Female business: gender role

Now that women have successfully occupied all spheres of activity and their independence and purchasing power has increased significantly, compared with even the last century, to lose the beautiful half of humanity from sight means to lose a considerable part of profit.

At the same time, it is foolish to deny that women more often than men make important decisions, ranging from the choice of food, clothing, furniture, repair materials to real estate and machinery. Does this world still belong to men? No matter how! And the trend of recent years indicates that women from the rank of buyers have boldly and successfully migrated to the other side, literally before our eyes rediscovering those industries that initially had a clear division into “masculine” and were inaccessible to fragile creatures. Continue reading

How to find an idea for a business on the Internet

How to find an idea for a business on the Internet Any good business, whether online or regular, should start with a good idea. The first rule of choosing an idea for a business is to choose what you like, what you understand, what you think about daily. Write on a separate sheet all your hobbies and hobbies, analyze the list, you will already have several business ideas to choose the one that will bring you income, collect the maximum amount of information, consult with professionals or your friends and find or create that product, which you can, for example, sell on your own website. Continue reading

How to make an advertising booklet
The use of brochures will be appropriate in a wide variety of situations. They are mainly used as a short guide when reviewing educational institutions or enterprises, as well as…

...

At your own risk: what is the danger of investing in your own business
Most wealthy people want to save money and protect them from inflation. But what to do with your own assets? At the dawn of my career, I heard the phrase…

...

Family business: you can not increase to lose
Dmitry Motorin talks about the problem of effective business inheritance and gives advice to owners and founders of companies how to transfer their business to the heirs without problems In…

...

How to patent a trademark
With the change in economic policy in 1992, the concept of "private property" has firmly entered into Russian life. Each of us clearly knows what belongs to him by right…

...