are nuances everywhere
Smart money. Six major financial technologies this year
In 2017, the total investment in fintech – “smart” online services that help ordinary users and professional market participants manage finances – amounted to $ 27.4 billion, according to Accenture consulting company. This is 18% more than in 2016.
According to the compilers of the list of the most promising fintech projects of The Forbes Fintech 50 – 2018, in the US financial services are already formidable rivals to the local banking sector with a market capitalization of $ 8.5 trillion. Fintech not only changes the behavior of consumers in all areas of personal finance from saving capital to borrowing or accumulating it, but also transforms the financial market itself. In this industry, there are more and more solutions designed for professional participants – banks, investment companies, hedge funds. Continue reading
At your own risk: what is the danger of investing in your own business
Most wealthy people want to save money and protect them from inflation. But what to do with your own assets?
At the dawn of my career, I heard the phrase of one of the leaders of the current Forbes list: there is business, but there are personal assets, and these concepts need to be separated. This idea seems to me very true. Successful periods do not last forever, and you can wake up at some point with the realization that all the funds were invested in one object and … burned out. It is a pity, many do not even think about it.
A key aspect that people often underestimate in business and overestimate in portfolio investments is risk. Continue reading
Free advertising on the Internet, where to advertise for free
Advertising in our time is not only the engine of commerce, as Louis Metzel, who once opened the country’s first advertising agency, once said to an almost unknown Russian businessman of the 19th century. Today, advertising literally dictates how to live, what things to use, with whom to be friends, etc. A lot of money is “spinning” in the advertising business, any business without advertising is doomed to failure. The costs of advertising campaigns sometimes make up to two-thirds of the total budget of the company. Does all this mean that free advertising does not happen now, and for a novice entrepreneur, constrained in money, nothing “shines” without paid PR? It turns out, no. There are several ways of competent advertising, for which you can not spend a dime, for example, free advertising on the Internet. Continue reading
